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Concentration in Sports Management

The Sports Management concentration combines business management foundations with the ever-growing field of sport. A comprehensive curriculum, combined with a practical approach to learning and experienced faculty in the field of sport management prepares graduates to thrive in this competitive career field.

The Sports Management concentration covers areas of sport marketing, facilities management, fundraising, law and governance. This concentration, coupled with the business core of the academic program, is designed to prepare students for positions in professional sport, interscholastic and intercollegiate athletics, sport media relations, sports information and promotions, coaching, facility management/operations, sport marketing and many other affiliated positions. In addition, the curriculum prepares students to enter a graduate program after course completion, if desired.

Certificate in Sports Management

The Sport Management certificate is designed to expose the student to the knowledge and skills needed to work in professional sport, interscholastic and intercollegiate athletics, sport media relations, sports information and promotions, sport coaching, sport facility management/operations, sport marketing, sport consulting, and sport administration.

Core Business Curriculum

MGT 301Management Principles
MKT 311Marketing Principles
FIN 301Financial Management
CIS 381Information Systems
PHL 313Business Ethics (CORE)
ECO 101Principles of Macroeconomics (CORE)
ACC 201Principles of Accounting I
ACC 202Principles of Accounting II
CIS 115Applications in Computer Information Systems (CORE)

Courses in the Concentration in Sports Management

SPM 401Sports Law
SPM 410Sports Facilities Management
SPM 420Sports Marketing and Promotion
SPM 430Sports Management Capstone
SPM 495Special Topics in Sports Management

Select 1 of the following or approved courses.

SCM 401Principles of Logistics and SCM
SCM 410Transportation Management
MKT 364Media Planning and Measurement
MKT 443Promotional Strategy
MKT 450Marketing Management

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